So here’s a new thing I thought I’d try: Instead of simply sending off abstracts to conferences and waiting in equal parts silence and anticipation, I might as well share my idea on here first, and see what sort of feedback I get.
When Marshall McLuhan wrote his groundbreaking work of media theory The Gutenberg Galaxy over a half-century ago in 1962, humanity had only just begun to explore space the year prior, and was still a ways away from our first giant leap toward the steady footing of the moon. At the time, computers were still conceived as monolithic, massive, and maniacal, much like the artificial intelligence HAL (one small step typographically to the left from IBM) in Stanley Kubrick’s 2001: A Space Odyssey. Viewed from the vantage of the iPhone epoch and the dawn of digital sociality, scholars interested in the intersection of Western cultural history and media theory should begin to look anew and askance on McLuhan’s foundational text, which is decidedly, in form and content, a book about books. In my brief presentation—tentatively entitled “Beyond The Galaxy & Through the Babbage Black Hole”—I will return to McLuhan’s elementary insight that “the medium is the message” to interrogate the emergence of novel subjectivities in a post-print, ebook era. Putting McLuhan in conversation with the work of cyberneticians and computer scientists, I will suggest that digital networks no longer support the linearity and self-consciousness that characterize a traditional humanist subject structured by book technologies; rather, insofar as new media are organized by acephalic feedback and entropic communication, so too are (post)human networks, in terms both of the social and the individual.
Update: This abstract was accepted.